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Pricing Survey Questions

Pricing is one of the essential elements of your website. This is where customers find information about the offer and prices, and often this is where they decide to buy or… leave your website and choose competitors’ products.

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The question about the pricing should be included in the group of surveys regularly carried out in your company, next to, for example, a website evaluation survey or website navigation form. 

Pricing Survey – what questions to ask?

For a potential customer to honestly answer the question about your pricing, you have to make the task as easy as possible. Startquestion offers ready to use Pricing Survey Template, which includes two simple questions. Thanks to a simple pop-up on the website, you will get the necessary knowledge, and at the same time, you won’t discourage the customer from answering by taking too much of their time. Here are two samples of Pricing Survey questions:

  • Is our price list understandable to you?
  • Please tell us what you do not understand so we can correct it.

Thanks to the pop-up survey template, you can conduct research in just a few minutes, add your questions or change their content.

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Krzysztof Gabruk

Customer Experience Chapter Leader at Santander Bank Polska

Startquestion allowed us to guarantee the anonymity of the survey to our employees. The ability to automatically send reminders to complete the study helped us collect the results – without them, we would certainly not have achieved such a high response rate.


Sebastian Srebnicki

Project Manager at Innogy

The key to the Voice of Customer project’s success is integrating the client’s internal systems with the online research software. The first experience with the system was so encouraging that Medicover Poland decided to transfer all the conducted research to the Startquestion platform.


Beata Dąbrowska

Coordinator of Market Research and Analysis at Medicover Poland